How VR could redefine the way we experience art and culture

Virtual cultural tourism in exhibitions like “Van Gogh: The Immersive Experience,” is revolutionizing how people experience art and culture, providing accessibility and engagement to audiences worldwide. In a new study, UF HHP professor Svetlana Stepchenkova, Ph.D., analyzes how audiences respond to VR when seeking authentic cultural experiences, especially those rooted in art, language and traditions.

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