Social media influencers can be key to getting the word out during health crisis

A recent study shows social media influencers are more important than previously thought when it comes to getting out vital information in a crisis. The study suggested partnerships that could improve public communication between governments, non-profits and social media influencers during crises.

Learn more: UF/IFAS study highlights importance of social media influencers in information dissemination during mpox outbreak – News (ufl.edu)